The Never Ending List #23

We believe that home is the most important place in the world, and that children are the most important people in the world.  Since 2005, IKEA has partnered with UNICEF and Save the Children for our annual Soft Toy Campaign.  To date, the campaign has raised 35.2 million euros ($47.5 million US) and enabled approximately 8 million children in nearly 40 countries the great opportunity of having access to a quality education.

This year’s event runs from November 1 – December 24^th, and includes soft toys, children’s books, and kids’ meatball combo meals in the IKEA Restaurant. For each of these items sold, one euro (approximately $1.35 US) is donated to the Soft Toys for Education Campaign. These incredibly affordable and cuddly creatures will certainly put a smile in the hearts of children, while supporting millions of other children who are in need of a quality education.

The best gift you can give a child is the gift of an education. And educating our children is a top priority. Yet every day millions of children around the world are unable to receive a quality education.  School offers chil­dren a safe environment with support, supervision and socialization. Kids learn life skills that can help improve their own health as well as for their family and community. No doubt, it’s imperative that every child, no matter where they live, receives a quality education.

In conjunction with other IKEA stores around the country, IKEA Twin Cities will donate hundreds of soft toys to our local Toys for Tots chapter this year. We have also selected Toys for Tots as the beneficiary of our in-store donation bin!  Customers are invited to purchase a soft toy or children’s book to go to their local efforts.

Learn more about some of the projects that benefit from our Soft Toy Campaign here.

 

Read about UNICEF and Save the Children on their official sites.